Privacy Policy

Privacy Policy

Policy effective from: 20/11/2025

www.timfreke.com (“we”, “our”, or “us”) respects your privacy and is committed to protecting it through this Privacy Policy.

Information We Collect

When you visit our website, we use Google Analytics to collect certain information about your interaction with our site. This may include:

– Your IP address
– Browser type and version
– Device type (e.g., desktop, mobile)
– Operating system
– Referring website or source
– Pages viewed and time spent on the site
– Clicks, scrolls, and other actions
– Location data (approximate, based on IP)

Newsletter Sign-Up via Mailchimp

When you sign up for our newsletter, we collect the following information:

  • Your name (optional)
  • Your email address

We use Mailchimp, a third-party email marketing service, to manage our newsletter subscriptions and send emails.

How We Use the Data

Google Analytics

We use the information collected through Google Analytics for purposes such as:

  • Understanding user behavior to improve website functionality and content.
  • Identifying popular features and areas for improvement.
  • Monitoring website performance and traffic patterns.
  • Ensuring website security and preventing fraud.

Mailchimp Newsletter

We use the data collected during newsletter sign-up for:

  • Sending updates, news, promotions, and other relevant information about our website or services.
  • Analyzing email engagement (e.g., opens, clicks) to improve our communication.

You can unsubscribe from the newsletter at any time by clicking the “Unsubscribe” link in any email you receive from us.

How We Use the Data

We use the information collected through Google Analytics for purposes such as:

– Understanding user behaviour to improve website functionality and content.
– Identifying popular features and areas for improvement.
– Monitoring website performance and traffic patterns.
– Ensuring website security and preventing fraud.

Google Analytics

Google Analytics uses cookies and similar technologies to collect data. Cookies are small files stored on your device that allow us to recognise you on future visits. You can manage or disable cookies through your browser settings.

Mailchimp

Mailchimp may use tracking technologies like pixels to measure the effectiveness of our email campaigns. These technologies help us understand how you interact with our emails.

For more details, please visit Google’s Privacy Policy and Mailchimp’s Privacy Policy.

Third-Party Access

  • Google Analytics: Data collected is processed by Google and subject to their privacy policies and terms.
  • Mailchimp: Your newsletter subscription data is processed by Mailchimp and subject to their privacy policies.

We do not share your personal information directly with third parties for their own marketing purposes.

User Rights

As a user, you have the right to:

1. Opt-out of Google Analytics tracking. You can use the [Google Analytics Opt-out Browser Add-on](https://tools.google.com/dlpage/gaoptout).
2. Access, correct, or delete personal information collected via our website. Contact us at [your email address] for assistance.
3. Adjust cookie preferences through your browser or by using our website’s cookie settings banner.

Data Retention

  • Google Analytics Data: Retained indefinitely unless otherwise required by law.
  • Mailchimp Newsletter Data: Retained until you unsubscribe or request deletion.

We ensure reasonable measures to safeguard your data from unauthorised access.

Updates to This Policy

We may update this Privacy Policy periodically. Changes will be posted on this page with a revised “Effective Date.”

Contact Us

If you have questions or concerns about this Privacy Policy, please contact us at:
Email: tim@timfreke.com

Additional resources